TOPCO NEWS

Crav’n Flavor to welcome in 2026 as part of Nashville’s Big Bash

Brand returns to New Year’s Eve event for fourth straight year

This New Year’s Eve, Crav’n Flavor® will once again ring in the new year in Nashville as a sponsor of Jack Daniel’s New Year’s Eve Live: Nashville’s Big Bash produced by Music City, Inc., the foundation of the Nashville Convention & Visitors Corp for the City of Nashville.

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Food Club® partners with Feeding America® to celebrate 80 years

Lance Bass of *NSYNC teams with brand, organization to promote partnership on The Kelly Clarkson Show

Food Club, along with brand partner Feeding America, has teamed up with Lance Bass— a multi-platinum GRAMMY® winner of boy band *NSYNC—to amplify their partnership with an appearance October 31 on NBC’s The Kelly Clarkson Show. During the segment, Bass will highlight the partnership between the two brands.

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Food Club® hosts Boy Band Bake-Off to celebrate 80 years

Lance Bass of *NSYNC and A.J. McLean of the Backstreet Boys compete for donation to Feeding America

As part of its 80th anniversary celebration, the Food Club brand recently held a Boy Band Bake-Off featuring Lance Bass—multi-platinum GRAMMY® winner of boy band *NSYNC—and A.J. McLean—member of the eight-time GRAMMY®-nominated music group Backstreet Boys—battling it out in the kitchen for the title of Best Boy Band Baker.

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Sweet P’s Bake Shop continues collaboration with DreamWorks Animation’s Gabby’s Dollhouse

Sweet P’s Bake Shop’s Pink Frosted Sugar Cookies to feature limited edition Gabby’s Dollhouse: The Movie packaging

Sweet P’s Bake Shop®, an exclusive in-store bakery brand, announced today that it is continuing its collaboration with DreamWorks Animation’s global smash preschool series Gabby’s Dollhouse, and its first ever cinematic adventure Gabby’s Dollhouse: The Movie coming to theaters on September 26, 2025.

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Basket & Bushel partners with Tennis Channel for third year of 2025 Cincinnati Open trip sweepstakes

Produce brand teams with pro tennis players for athlete-inspired recipes

Basket & Bushel® is partnering with Tennis Channel for a third straight year to offer shoppers a chance to win a vacation to the 2026 Cincinnati Open tennis tournament in Ohio. The produce brand has also teamed up with tennis professionals to highlight its fresh fruits and vegetables in new athlete-inspired recipes. 

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